Jennifer : Gabby should we be split testing every email message
Gabby: Do you want to make your life easier?
Gabby: Then TEST – TEST EVERYTHING.
Crazy to think that 1 SIMPLE change can Instantly improve your email opens and what happens when you IMPROVE your email marketing Opens and Clicks?
Well as you can see from the below image:
Email Subject line Variation A: Ok.. Lets Make A Deal
outperformed Variation B.
(oh you wanna see Variation B. .. well, I can’t give you everything)
So next time you send an email message SPLIT test your email subject-lines. You have nothing to lose and everything to gain.
Unleash your goldmine