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eCommerce email, email marketing, email inboxing, email spam

eCommerce Emails – How To Avoid The SPAM Folder

Friday, 18 November 2016 by
Did you know that eCommerce Emails are 40% MORE likely, to end up In the Spam Folder. So how can YOU avoid the email “Spam Folder” this Black Friday ? Easy See Ep 4 of “Spam Fridays” and see how 1 eCommerce store, can easily improve their “Email Rep.” So they can get BACK into the
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Your email has gone mobile, but what about your ad campaigns?

Tuesday, 14 June 2016 by
Yes we know, mobile use and tablets are quickly on the rise. In most cases less than 15% of all email campaigns are now being viewed on a desktop browser. So what does this mean to the average person? Nothing really, except for the convenience that comes with opting for a mobile device, over having

Email Mosaics, how do you optimize?

Tuesday, 14 June 2016 by
There are a handful of ways one can optimize on their email marketing campaigns, and a hot topic for the past few months has been the use of email mosaics. Firstly, what are email mosaics ? An email mosaic is simply a pixelated version of your email using html tables, this allows you create a

Gmails new layout and what it means to email marketers.

Tuesday, 14 June 2016 by
By now we’ve all experienced Gmails new tabbed interface and while many users aren’t phased by the new layout. Online marketers and advertiser are slowly feeling the pains that comes with dealing with google. Google describes the new layout as a way to “put you (the user) back in control so that you can see
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Customer retention and how to keep your email recipients as “actives”.

Tuesday, 14 June 2016 by
If you don’t run a daily deals site or a newsletter that offers daily or weekly emails. Trying to keep your engaged users “active” might prove to be a challenge, so what can you do? One word: INCENTIVE  Below is an example of an “incentive.” While the subject line isn’t misleading, it’s defiantly hard to
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Emailers: Yahoo set to recycle and reuse inactive email address.

Tuesday, 14 June 2016 by
Yahoo announced some exciting new changes to some of their most famous products like Flickr, Mail, Weather, the Homepage and Search.  Sadly, any time an ISP announces an “exciting new change” the only thing I jump for is my Pepto on the top shelf, no jumping for joy here.  So what exactly is Yahoo doing?
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Marketing tips from Industry Specialist.

Tuesday, 14 June 2016 by
Looking for online marketing tips from industry specialist? Get the Great Big book of things Marketers Say. This free book is now available for download, and is packed with valuable insights from those who have lived and learned from their online marketing experiences.
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What type of e-mailer are you?

Tuesday, 14 June 2016 by
What type of Mailer are you? Before you begin any type of email marketing you need to define the following: “what type of mailer you are”. To figure this out you need to ask yourself: What type of messages are you going to send? How are you collecting the data? Are you a: Direct advertiser:
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Who could unsubscribe after seeing this?

Tuesday, 14 June 2016 by
Email marketers are ruthless, but creative. One of the biggest challenges for most email marketers is the rate of unsubscribing, excluding ISP feedback loop. Therefore, it helps to get a little creative and lighten the mode a little. The puppy dog may not stop users from unsubscribing, however it may stop them from complaining to
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Email Questions & Answers

Tuesday, 14 June 2016 by
I didn’t learn how to be an effective email marketer on my own. My tenacity and inquisitive nature is what drives me to resolve any email issues. Most of my knowledge and experiences comes from testing thousands of email marketing campaigns as well as what is shared among the email marketing community. So send me

I WORK FOR YOU

Gabriella RaponeI provide each client with the latest and most advanced strategies to help them succeed online and grow their revenues. Along with that, I equip them with information about the latest state-of-the-art web tools and marketing strategies available.

These are just a couple of the many things that have made me one of the most respected and highly sought after email marketing gurus in the industry. Hire me and put me to work for you, too!

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